To kick off our Platform Series with Prof Julian Wright and A. Prof Andrei Hagiu, world experts in Platform Strategy and Network Economics, we talked about what you need to know about Platform businesses. What type of companies are often confused and mistaken as one. Why investors and entrepreneurs love this business model, what about them that defy conventional rules. How these companies are changing the way we work, live and trust. They share what questions to ask as investors and some "interesting" platform startups.