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Sofos Concept-to-Category System™
insight that moves you forward
Articles, frameworks, and diagnostic thinking - organised by growth stage.
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7 Questions to evaluate Network Effects Moat
Network Effects is the most hyped and misunderstood topic amongst startups and investors. And yet: "Network effects have been responsible for 70% of all the value created in Tech since 1994. Founders who deeply understand how they work will be better positioned to build category-defining companies." - James Currier @NFX, SFO based VC. Here are 7 questions to help you bust those false claims. What is the difference between Uber's network effects vs Airbnb's such that Uber is


When Data creates Competitive Advantage, or not?!
In this interview with Prof Julian Wright and A. Prof Andrei Hagiu, experts in Platform Strategy and Network Economics, we talked through the 6 questions to ask to evaluate data-enabled learning moats. This helps you understand whether the learnings from your customer usage data are really helping you create a competitive advantage and sustainable growth. We also discussed briefly about data network effects vs regular network effects and platform business model. We spoke abou
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